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Coming Soon to the App Store

Perfect the
next shot.

A shooting lab in your pocket. HoopAxis turns a single iPhone into an AI shooting coach — real-time form analysis, make/miss tracking, and the consistency metrics that actually raise your percentage. Every rep analyzed on-device.

24 Biomechanics Checks
7 Shot Phases Tracked
3 Camera Modes
100% On-Device Analysis

Everything a Coach Sees. On Every Rep.

HoopAxis breaks down your shot the way a private trainer would — then measures the one thing that separates good shooters from great ones: consistency.

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Consistency metrics

Consistency, Measured — Your Real Edge

Anyone can hit a great shot once. HoopAxis shows you how to hit it every time. Other apps report your best release angle — we report your repeatability: how tight your mechanics stay, rep after rep.

  • Release-angle variance (σ) tracked over time
  • Form-score repeatability, session to session
  • Pre-shot routine timing consistency
  • Watch your spread tighten as you groove your stroke
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Form breakdown

Pro-Level Shot Breakdown, Frame by Frame

24 biomechanics checks across all 7 phases of your shot — catch, pocket, load, set point, release, follow-through, landing. Elbow alignment, knee drive, release angle, follow-through, balance. The analysis a private coach charges $100/hour for — on every rep.

Free shows your top two fixes on every shot. Pro unlocks the full per-joint, per-phase breakdown.

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Make vs. miss analysis

Know Why You Miss Pro

You swear you did everything the same. The data shows what actually changed. In Side mode, HoopAxis contrasts your makes with your misses, ranks which part of your shot varies most, and spots when fatigue starts to drift your form late in a session — then turns each finding into a focused five-minute plan.

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Live voice coaching

Real-Time Voice Coaching, Courtside

Spoken cues as you shoot, completely hands-free. Streak callouts, form corrections, and a periodic "top focus" that names the one flaw costing you the most. Got a call wrong? Say “flip result” and the last shot is corrected — no need to touch the phone.

Standard voice pack included. Fight and Street voice packs are Pro.

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On-device privacy

Private and On-Device

Every bit of analysis runs on your iPhone or iPad. You don't need an account to train, and your video stays on the device. Anything that leaves it is your choice — anonymous usage stats are off until you turn them on, and Community and cloud backup are separate opt-ins. No ads, no tracking, no selling data.

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Pose comparison overlay

Compare to the Pros — or Your Own Best Shot Pro

See the gap between your shot and a perfect one. A joint-by-joint pose overlay lines your form up against a reference — a pro, or your own best rep — at every phase, highlighting exactly where the angles diverge.

  • Side-by-side skeleton overlay, matched to scale
  • Per-joint deviation callouts at every phase
  • Compare against your past self to see progress
  • Shareable form profiles — coach sends, player loads

Free compares every session with your last one. Pro adds pro references, any past session, and any two shots side by side.

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Train Smarter hub

Train Smarter — Your Next Move, Every Day

Open the app and HoopAxis tells you the one thing to work on next, based on your own sessions — then gives you the drill for it. Around it: a daily plan, a drill library, multi-week training programs, and a Free Throw 25 practice round to test yourself.

  • A single, clear next step picked from your weakest area
  • Daily plan, streaks, levels, badges, and weekly challenges
  • Starter drills and programs included
  • Build your own drills and workouts, and the full adaptive program library, with Pro
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Apple Watch companion

On Your Wrist — Apple Watch Companion Coming soon

Leave the phone on the tripod. Your Apple Watch mirrors the live session — makes, attempts, FG%, and streak, right on your wrist — or runs a standalone shot counter with no phone in sight. Double-tap to log a make, start a workout with Siri, and get a recap the moment you finish.

  • Live session mirror, or a counter that works completely phone-free
  • Double Tap and Siri shortcuts to log makes hands-free
  • Shot goals, a built-in rest timer, and an end-of-workout recap
  • Optional heart-rate tracking — with Pro, see how your shooting holds up as your heart rate climbs
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Widgets & Live Activity

Glanceable Widgets & Live Activity Coming soon

Keep your streak in view. Home and Lock Screen widgets show today's makes, attempts, and accuracy at a glance, and a Live Activity keeps your running count on the Lock Screen and Dynamic Island while you shoot.

One Phone. Zero Setup Headaches.

No rig, no cables, no laptop. Prop up your phone and start getting coached in minutes.

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Prop the phone, pick a mode

Prop Up Your Phone

Set your iPhone on any tripod and pick the angle for what you're working on: Front for alignment and elbow flare, Side for full form plus make/miss, or Scoreboard for attempts and a court shot map. Guided placement gets you framed in seconds.

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Profile creation

Create Your Profile

Enter your dominant hand and measurements and you're set. Each profile keeps its own baseline, stats, and progress, and units auto-match your region (imperial or metric). Free includes one player profile; Pro adds up to five, so the whole family can share one phone.

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Live analysis

Shoot. Get Instant Feedback.

Start shooting and watch the AI work in real time — pose skeleton, shot arc, release angle, and automatic make/miss on every attempt. Hands-free voice coaching calls out what to fix while you stay in your rhythm — and if the app ever gets a call wrong, just say “flip result.”

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Session review

Review, Learn, Improve

After your session, see the overview, step through every shot phase by phase, and check what changed in Insights. HoopAxis turns your weak spots into your next drill — and you can share session cards and clips with your coach (watermark-free with Pro).

Your Game. Your Way.

Whether you're putting in solo reps, supporting your child's development, or coaching a team, HoopAxis adapts to how you train.

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Player using the app

Train Like a Pro. On Your Own Terms.

You don't need a personal trainer to get elite-level feedback. HoopAxis is a shooting coach in your pocket — one that never misses a detail and never takes a day off.

Instant form feedback

Know exactly what to fix after every shot, not after the season.

Build real consistency

Watch your release variance tighten and your percentage climb, session after session.

Streaks, levels, and challenges

Personal-record callouts, XP, daily streaks, and weekly challenges keep the reps fun.

Pro form comparison Pro

See how your mechanics measure up against the best in the game — joint by joint.

Track from your wrist Coming soon

Count makes and misses on your Apple Watch — phone-free, hands-free, with goals and a rest timer built in.

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Parent-child moment

Support Their Growth. See Their Progress.

You want the best for your child's development, but you can't always be on court. HoopAxis gives you visibility into their practice, tracks their improvement, and keeps every rep private.

Private by design

Analysis runs on the device and no account is needed to train. Video stays on the phone, and nothing is shared unless you opt in — your kid's training stays yours.

Clear progress reports

Visual dashboards show accuracy trends, form improvements, and areas to focus on.

Up to five player profiles Pro

A separate profile for each child, each with its own stats and baseline — plus optional cloud backup so a lost phone never means lost progress.

Shareable highlight clips

Share session cards and clips with coaches or family — watermark-free with Pro.

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Coach using analytics

Data-Driven Coaching. Player-Centered Development.

Supplement your expertise with objective biomechanical data. HoopAxis quantifies what your eye catches and reveals what it might miss. With HoopAxis Team, every athlete on your roster gets full Pro — and you get the tools to run the whole group.

Objective form scoring

24 biomechanics checks scored consistently, session after session.

Consistency baselines

Per-player variance metrics reveal trends, regressions, and breakthroughs the eye can't quantify.

Court zone accuracy maps

See where each player excels and struggles, with shooting percentages by zone.

Assign, review, give feedback Team

Assign drills, targets, and reference shots, review each athlete's film and progress, and leave feedback on the exact shot.

Add a Second Phone. Or a Whole Team.

HoopAxis scales from a solo workout to two-angle capture, a public leaderboard, and a coach running an entire practice — without giving up the on-device analysis at its core.

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Two-angle capture

Two-Angle Capture — Front and Side at Once Pro

Have a spare iPhone? Set one in Front and one in Side and capture both at the same time. HoopAxis pairs them over the local network on a shared clock and fuses the two views into one breakdown — taking each part of your form from whichever angle sees it best — while still calling makes and misses.

  • Two iPhones paired on a shared clock — no extra hardware
  • Front alignment and side arc graded together, per joint
  • Attempts matched across both phones automatically
  • True 3D arc — real arc height in feet and entry angle in degrees
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Community leaderboards

Community Leaderboards

Opt in with a pseudonymous handle and see how your best session stacks up — Best Accuracy, Most Makes, Longest Make Streak, Free-Throw Streak, and Three-Point Makes, filtered by court standard. Only a server-computed number and bounded counts are ever published; your video, photos, pose data, and shot history stay on the device. Want to test yourself first? Run a Free Throw 25 practice round anytime. Community is free, for players 13 and up — players 13–17 need a verified guardian's consent.

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Coach & team tools

Team & Coaching Tools Team

For coaches, clubs, and academies: build a roster, assign drills, targets, and multi-week programs, and run a live practice across several phones on the same court. A roster dashboard flags who's improving, who's stuck, and who needs a look; leave feedback on any shot; and print per-athlete or whole-team PDF reports — from your phone, iPad, or the coach web console.

Free to Train. Pro to Go Deeper.

The complete shooting coach is free. Pro adds memory, depth, and 3D. Team gives a coach the whole roster.

Free

For every player. No account needed.

  • Real-time make/miss and form feedback in all three camera modes
  • Your top two form fixes on every shot
  • Full session history, basic stats, and a court shot map
  • Compare each session with your last one
  • Daily plan, starter drills and programs, streaks, and levels
  • Free Throw 25 practice rounds and Community leaderboards (13+)
  • Share cards and clips (with a HoopAxis watermark)

One player profile.

Team

For coaches, clubs, and academies.

  • Full Pro for every rostered athlete
  • Roster dashboard with progress and attention flags
  • Assignments, programs, and shot-level feedback
  • Live practice across several phones
  • Team leaderboards, tryout events, and PDF reports
  • Coach web console for rosters, programs, and analytics

Purchased by the coach or club on the web.

Pricing will be announced at launch. Want early access or a Team pilot? Get in touch.

Serious Technology. Serious Results.

Built on on-device computer vision and machine learning, engineered for real-time analysis right in your hand — no server round-trips, no waiting.

On-Device Machine Learning

All analysis runs on your iPhone or iPad — no uploads needed to train, and no data harvesting. Your video stays on the device unless you choose to back it up.

Computer Vision, Built for Basketball

Computer vision tracks your full-body pose while machine-learning models trained for basketball handle ball, rim, and make/miss detection — combined for reliable results outdoors and in the gym.

Real-Time Analysis

Live pose overlays, ball tracking, shot-arc rendering, and instant make/miss verdicts — all computed on the fly while you shoot, with no lag and no round-trip to a server.

Real-World Court Mapping

Perspective-corrected court coordinates map every shot to a real-world position. Supports High School (NFHS), NCAA, NBA/WNBA, and FIBA court standards.

On-Device Voice Coaching

Spoken cues and selectable assistant voices are generated right on the device, so voice coaching works even off the grid — and hands-free voice commands let you correct a call without touching the phone.

Native on iPhone & iPad

A native app for iPhone and iPad running iOS 17 or later, with a roomy split-view layout on iPad. Imperial or metric units auto-match your region. Apple Watch companion, widgets, and Live Activity are coming soon.

Ready to Raise Your Game?

HoopAxis is launching soon on iPhone and iPad. Whether you're a player chasing consistency, a parent investing in your child's development, or a coach seeking an edge, get in touch to be first in line for early access.